ServicesReports and SubscriptionsWhether your organization is global in scale or local with just a few employees, Morningside Analytics helps you identify emergent audiences (Attentive Clusters) and monitor how messages (as specific as a single article in print; as broad as core campaign themes) traverse cyberspace. We map the Attentive Clusters where your messages have, or are likely to find, receptive audiences. We identify opinion leaders, and information sources, online and offline, which help shape their views. Our subscription research packages offer weekly, monthly or quarterly updates, with optional direct access to Morningside research professionals. Live Analysis and MonitoringMany organizations track information daily or even hourly, so Morningside Analytics watches messages as they move. We map the Attentive Clusters you care about most, so with our hands-on online applications there is no more waiting: see who is listening and identify buzz before it goes viral. Strategic ResearchIf your team is performing frontline research, you may profit from early access to our next-generation analyses: government and academic institutions, private sector firms and NGOs can work in tandem with Morningside team members to harness our discoveries and make new ones. The Berkman Center at the Harvard Law School uses Morningside’s global network maps, tools, and dynamic data to support ongoing projects including detailed studies of online communities around the world, and the relationship between the blogosphere and mainstream media in the United States. With Washington-based NetCentric Campaigns, Morningside Analytics conducts leading-edge research for organizations including the Center for American Progress and the Women’s Health and Environment Initiative.
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